Hop

Revolutionizing Food Delivery in Thailand

HOP, a leading food delivery platform in Thailand, partnered with Hexara to elevate its digital presence and streamline its operations. Hexara, a global technology company, played a pivotal role in designing and developing HOP's robust web and mobile applications. This collaboration resulted in a turnkey solution that has significantly improved the way food is ordered and delivered in Thailand.

The platform, consisting of a user-friendly app for customers and a comprehensive app for merchants, has been instrumental in transforming the food delivery ecosystem in the country. Leveraging Hexara's expertise in cutting-edge technologies like Kotlin, Swift, ReactJS, and NodeJS, HOP has been able to deliver a seamless and efficient food ordering experience to its users.

Revolutionizing Food Delivery in Thailand

HOP, a leading food delivery platform in Thailand, partnered with Hexara to elevate its digital presence and streamline its operations. Hexara, a global technology company, played a pivotal role in designing and developing HOP's robust web and mobile applications. This collaboration resulted in a turnkey solution that has significantly improved the way food is ordered and delivered in Thailand.

The platform, consisting of a user-friendly app for customers and a comprehensive app for merchants, has been instrumental in transforming the food delivery ecosystem in the country. Leveraging Hexara's expertise in cutting-edge technologies like Kotlin, Swift, ReactJS, and NodeJS, HOP has been able to deliver a seamless and efficient food ordering experience to its users.

Industry

Food Tech

Built for

Web & Mobile Users

Access

Thailand

Technology

ReactJS, NodeJS, Swift, Kotlin

Overcoming the Hurdles

HOP's Journey to Transform Food Delivery in Thailand

Fragmented Market

Prior to HOP's inception, the food delivery market in Thailand was highly fragmented with no single platform that could cater to the diverse needs of customers and merchants alike.

Inefficient Processes

Traditional food ordering and delivery processes were inefficient and time-consuming, leading to customer dissatisfaction and lost business opportunities for restaurants.

Lack of Digital Infrastructure

Many restaurants and food outlets lacked the necessary digital infrastructure to effectively manage online orders and deliveries.

COVID-19 Pandemic

The COVID-19 pandemic in 2020 posed significant challenges to the food and beverage industry in Thailand. With restrictions on dining-in, there was a sudden surge in demand for food delivery services. However, the existing platforms were not equipped to handle this increase in demand.

Economic Impact

The economic impact of the pandemic also meant that consumers were looking for more affordable food delivery options, putting pressure on delivery platforms to reduce their fees and commissions.

Logistical Challenges

Thailand's geographical diversity and traffic conditions posed logistical challenges for timely food delivery.

Competition

The food delivery market in Thailand was highly competitive with several local and international players vying for market share.

Regulatory Environment

Navigating the regulatory environment for food delivery services in Thailand was also a challenge.

Technological Innovation at the Heart of Food Delivery

The Making of HOP by Hexara

Customized Mobile and Web Applications

Prior to HOP's inception, the food delivery market in Thailand was highly fragmented with no single platform that could cater to the diverse needs of customers and merchants alike.

Real-Time Order Tracking

One of the key features developed by Hexara was real-time order tracking. This feature allowed customers to track their orders in real-time, providing them with updates on their food delivery.

Advanced Search and Filters

Hexara implemented advanced search functionality and filters in the HOP app. This allowed users to easily search for restaurants, cuisines, or specific dishes, and filter results based on their preferences.

Secure Payment Gateway Integration

To ensure secure and hassle-free transactions, Hexara integrated secure payment gateways into the HOP platform. This allowed users to choose from multiple payment options and carry out transactions with ease.

Merchant Application

Hexara developed a separate application for merchants. This application included features like order management, sales tracking, and marketing tools, enabling merchants to effectively manage their operations.

Push Notifications

Hexara integrated push notification functionality into the HOP apps. This feature was used to keep users informed about their orders, special offers, and updates.

Admin Panel

Hexara developed a comprehensive admin panel for HOP. This panel provided a centralized platform for managing all aspects of the business, including user management, order management, payment management, and more.

Scalable Architecture

Hexara designed the HOP platform with a scalable architecture. This ensured that the platform could handle growth and expansion without compromising on performance.